James founded DirectID in 2011 with a mission to create convenience, offering new products and services for business and consumers alike.
The products DirectID provide solve business pains such as assessing a customer's affordability, verifying their account information, and offsetting credit risk.
James is active in a number of local and global efforts to help people do more online, including the Fintech Delivery Panel (FDP), FDATA, and Trust In Digital Life (TDL), whose mission is to create a trusted ecosystem that protects the data and assets of citizens and enterprises across Europe.
He is a sought-after keynote speaker, regularly presenting on bank data and Open Banking to audiences across the globe.